Premium Hair Care Market to Reach $31.1 Billion by 2029, Fueled by Growing Demand for Organic and Customized Products

DUBLIN, Sept. 7, 2023 /PRNewswire/ — The “Global Premium Hair Care Market Size, Share & Industry Trends Analysis Report By Demography (Women, Men and Children), By Product, By Distribution Channel, By Regional Outlook and Forecast, 2023 – 2029” report has been added to  ResearchAndMarkets.com’s offering.


The global Premium Hair Care Market is poised for substantial growth, with an anticipated market size of $31.1 billion by 2029, exhibiting a robust Compound Annual Growth Rate (CAGR) of 6.0% during the forecast period.

Market Segmentation

The premium hair care market’s growth is attributed to various factors and trends, including the increasing demand for dry shampoo, the availability of herbal and organic products, and consumers’ fast-paced lifestyles.

Dry shampoo is expected to account for approximately 1/5th of the market share by 2029, with the rising popularity of natural components such as Kaolin clay and Fuller’s Earth, reducing the potential harm from chemical use.

Key Market Players

Leading market players are adopting acquisition strategies to meet evolving consumer demands. For instance, in April 2022, Wella Company acquired Briogeo, enhancing its sustainable portfolio. In January 2023, P&G Beauty signed an agreement to acquire Mielle Organics, aiming to better serve black communities.

Market Growth Factors

  • Increasing Demand for Organic Hair Care Products: The market is witnessing a surge in demand for organic hair care products, including conditioners, shampoos, serums, oils, and styling products. There is a significant expected increase in demand for organic hair oils that combat dandruff, particularly in Western Europe.
  • Increased Accessibility of Customized Hair Care: With intensifying competition in the hair care sector, manufacturers are focusing on delivering tailored solutions. Customized hair care products address specific consumer needs, helping companies establish a solid customer base.

Market Restraining Factors

  • Availability of Counterfeit Products: The presence of counterfeit hair care products has hindered market growth. Consumers often struggle to distinguish between genuine and counterfeit products, with knockoff items available online and in small beauty supply stores at significantly lower prices.

Scope of the Study

Demography: The market is segmented by women, men, and children.

Product: Segmentation includes shampoo, hair styling products, hair oil, hair color, conditioner, dry shampoo, and others.

Distribution Channel: The market encompasses online sales, specialty stores, departmental stores, supermarkets and hypermarkets, pharmacy and drug stores, and others.

Companies Mentioned

  • The Procter and Gamble Company
  • L’OREAL S.A.
  • Johnson & Johnson
  • Unilever PLC
  • Estee Lauder Companies, Inc.
  • Beiersdorf AG
  • John Masters Organics, Inc. (Aspirant Group, Inc.)
  • Kao Corporation
  • Natura & Co Holding SA
  • Wella International Operations Switzerland S.a.r.l.

For more information about this report visit https://www.researchandmarkets.com/r/5cgjds

About ResearchAndMarkets.com
ResearchAndMarkets.com is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Media Contact:

Research and Markets
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SOURCE Research and Markets

Competitive Landscape and Market Positioning of Key Players in the Global 3D Imaging Software Market to 2028: Players Include Carestream, Shining 3D, Artec3D and Up3D

DUBLIN, Sept. 7, 2023 /PRNewswire/ — The “3D Imaging Software Market – Forecasts from 2023 to 2028” report has been added to  ResearchAndMarkets.com’s offering.

The global 3D imaging software market, valued at US$20.336 billion in 2021, is on a trajectory of significant growth. Projections indicate that it will expand at a remarkable compound annual growth rate (CAGR) of 13.43% over the forecast period, reaching an estimated US$49.146 billion by 2028.

A recent research study delves into various segments of this market, including mode of deployment, type, application, end-user, and geography, providing invaluable insights.

The report begins with an overview of the 3D imaging software market, highlighting key driving factors and challenges. It employs Porter’s five forces model to comprehensively analyze the industry dynamics. Subsequently, an industry value chain analysis identifies companies involved in different processes and their contributions to various sectors within the 3D imaging software market.

Furthermore, the research study delves into the development, trends, and industry policies and regulations shaping the 3D imaging software market. Stakeholders gain insights into the regulatory framework, enabling a better understanding of the key factors influencing the overall market environment.

3D Imaging Software Market – Forecasts from 2023 to 2028 is a comprehensive report that offers vital market information to executives and stakeholders. The report assesses the competitive landscape, outlines strategies of key market players, and categorizes them on a vendor matrix as leaders, followers, challengers, or niche players.

Companies Mentioned:

  • 3Shape
  • I2S
  • Planmeca Oy
  • Dentsply Sirona
  • Carestream
  • Shining 3D
  • Artec3D
  • Up3D
  • Evatronix SA
  • Peel3D
  • Nikon Metrology
  • Esri
  • Bentley Systems

Scope and Coverage of the Report:

  • 3D imaging software market data tables and charts
  • Market outlook with sections on drivers, restraints, Porter’s analysis, and industry value chain analysis
  • Market assessment by mode of deployment, including on-demand and on-premise
  • Detailed analysis of market trends, types (visualization, scanning, rendering, modeling, layout, and animation), applications (architectural and product visualization, high-end video games, marketing and advertisement, training simulation), and end-users (media and entertainment, healthcare, building and construction, defense, heavy engineering, and others)
  • A comprehensive view of the demand for 3D imaging software solutions/services across different geographies: North America, South America, Europe, Middle East and Africa, and Asia Pacific, with further breakdown for key countries within those regions.

Market Segments Covered:

By Mode of Deployment:

  • On-Demand
  • On-Premise

By Type:

  • Visualization
  • Scanning
  • Rendering
  • Modeling
  • Layout and Animation

By Application:

  • Architectural and Product Visualization
  • High-End Video Games
  • Marketing and Advertisement
  • Training Simulation

By End-User:

  • Media and Entertainment
  • Healthcare
  • Building and Construction
  • Defense
  • Heavy Engineering
  • Others

By Geography:

North America

  • United States
  • Canada
  • Mexico

South America

  • Brazil
  • Argentina
  • Others

Europe

  • United Kingdom
  • Germany
  • France
  • Spain
  • Others

Middle East and Africa

  • Saudi Arabia
  • UAE
  • Israel
  • Others

Asia Pacific

  • Japan
  • China
  • India
  • South Korea
  • Indonesia
  • Thailand
  • Others

Key Topics Covered:

1. INTRODUCTION

2. RESEARCH METHODOLOGY

3. EXECUTIVE SUMMARY

4. MARKET DYNAMICS
4.1. Market Drivers
4.2. Market Restraints
4.3. Porter’s Five Force Analysis
4.4. Industry Value Chain Analysis

5. 3D IMAGING SOFTWARE MARKET, BY MODE OF DEPLOYMENT

6. 3D IMAGING SOFTWARE MARKET, BY TYPE

7. 3D IMAGING SOFTWARE MARKET, BY APPLICATION

8. 3D IMAGING SOFTWARE MARKET, BY END-USER

9. 3D IMAGING SOFTWARE MARKET, BY GEOGRAPHY

10. COMPETITIVE ENVIRONMENT AND ANALYSIS
10.1. Major Players and Strategy Analysis
10.2. Emerging Players and Market Lucrativeness
10.3. Mergers, Acquisitions, Agreements, and Collaborations
10.4. Vendor Competitiveness Matrix

11. COMPANY PROFILES

For more information about this report visit https://www.researchandmarkets.com/r/wjj2zg

About ResearchAndMarkets.com
ResearchAndMarkets.com is the world’s leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key industries, the top companies, new products and the latest trends.

Media Contact:
Research and Markets
Laura Wood, Senior Manager
[email protected] 

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SOURCE Research and Markets

Kiwi Fruits Market size to increase by USD 2.74 billion from 2021 to 2026 | The rising urbanization and changing consumer lifestyle to boost market growth- Technavio

NEW YORK, Sept. 7, 2023 /PRNewswire/ — The kiwi fruits market is expected to grow by USD 2.74 billion from 2021 to 2026, according to Technavio. In addition, the growth momentum of the market will decelerate at a CAGR of 4.3% during the forecast period. Rising urbanization and changing consumer lifestyles are notably driving the Kiwi fruit market. However, factors such as the presence of stringent government rules may impede market growth. The market is segmented by distribution channels (supermarkets and hypermarkets, online retailers, and others) and geography (APAC, Europe, North America, South America, and Middle East and Africa). Technavio provides a comprehensive report summary describing the market size and forecast along with research methodology. The sample report is available in PDF format 

Key Segment Analysis

The market is segmented by distribution channels (supermarkets and hypermarkets, online retailers, and others) and Geography (APAC, Europe, North America, South America, and Middle East and Africa).

The Kiwi fruit market share growth by the supermarkets and hypermarkets segment will be significant during the forecast period. The most accessible places for fruit purchases are supermarkets and hypermarkets. There are many products to choose from, including general goods and foodstuffs. It tends to focus on low-margin sales and high volume. It is a good convenience for the customer since they do not have to spend time moving around from store to store to purchase other products.

In addition, as retailers struggled with the issue of how to ship and store their products on a day-by-day basis, they were forced to bear additional costs during 2020. To guarantee a secure and reliable shopping experience for consumers, grocery stores and hypermarkets have also taken strict precautionary measures aimed at ensuring that all people access the products they must be able to eat every day. Due to the shift in customer behavior towards internet shopping, as well as reduced physical interactions, visitor numbers at offline shops have decreased. The segment of supermarkets and hypermarkets is therefore expected to grow at a moderate rate over the forecast period.

To know additional highlights and key points on various market segments and their impact in coming years, View the PDF Sample Report.

Geographical Market Analysis 

Europe is estimated to contribute 29% to the growth of the global market during the forecast period. In Europe, there will be strong growth of the kiwifruit market over the forecast period due to an increase in consumer health awareness. In addition, the major markets for kiwi fruit are Italy and Greece. APAC is another region that is growing at a significant rate. Due to rising health awareness among consumers, this region is experiencing a strong demand for kiwi fruits. There is a rich supply of nutrient content in the fruits, including vitamins C, E, K, copper, choline, magnesium, and phosphorus. The biggest producer and consumer of kiwi fruit is China. The FAO reports that there were 2,230.01 thousand tons of kiwi fruit produced in China in 2020. Thanks to their nutritional benefits, the demand for kiwi fruits is high. Hence, such factors are expected to drive the growth of the market in the region during the forecast period.

Company Insights 

The Kiwi fruits market is fragmented, and the companies are deploying organic and inorganic growth strategies to compete in the market. The report analyzes the market’s competitive landscape and offers information on several market companies, including BandC Lifestyle BV, Birchwood Packhouse Ltd., Consorzio Dori Europe Srl, DMS Progrowers, Fresh Fruits Co., Kiwi Produce Ltd., Kiwifruit Processing Co. Ltd., Mount Pack and Cool, Punchbowl PackCo, Salix Fruits, Seeka Ltd., Siraf Marine Services.LLC, SPERCHIOS KIWI, The Riverlock Group, Trinity Fruit Co., and Zespri International India Pvt. Ltd.

View the PDF Sample Report to find additional highlights on the growth strategies adopted by companies and their product offerings.

Related Reports:

The vegan food market size is estimated to grow at a CAGR of 12.07% between 2022 and 2027. The market size is forecast to increase by USD 20,034.3 million. This vegan food market report extensively covers market segmentation by distribution channel (offline and online), product (dairy alternative, meat alternative, and eggs and others), and geography (North America, Europe, APAC, South America, and the Middle East and Africa). Growing number of vegan consumers is the key factor driving the growth of the market.

The frozen food cold chains market size is estimated to grow at a CAGR of 17.36% between 2022 and 2027. The market size is forecast to increase by USD 214.02 billion. This frozen food cold chains market report extensively covers market segmentation by type (refrigerated warehouse and refrigerated transportation), product (frozen meat fish, and seafood, frozen fruits and vegetables, frozen ready meals, and others), and geography (North America, APAC, Europe, South America, and Middle East and Africa). One of the key factors driving the frozen food cold chain market growth is the growing demand for convenience food.

Kiwi Fruits Market Scope

Report Coverage

Details

Base year

2021

Historic period

2017-2021

Forecast period

2022-2026

Growth momentum & CAGR

Decelerate at a CAGR of 4.3%

Market Growth 2022-2026

USD 2.74 billion

Market structure

Fragmented

YoY growth 2022-2023 (%)

4.69

Regional analysis

APAC, Europe, North America, South America, and Middle East and Africa

Performing market contribution

Europe at 29%

Key countries

US, China, New Zealand, Italy, and Greece

Competitive landscape

Leading Companies, Market Positioning of Companies, Competitive Strategies, and Industry Risks

Key companies profiled

BandC Lifestyle BV, Birchwood Packhouse Ltd., Consorzio Dori Europe Srl, DMS Progrowers, Fresh Fruits Co., Kiwi Produce Ltd., Kiwifruit Processing Co. Ltd., Mount Pack and Cool, Punchbowl PackCo, Salix Fruits, Seeka Ltd., Siraf Marine Services.LLC, SPERCHIOS KIWI, The Riverlock Group, Trinity Fruit Co., and Zespri International India Pvt. Ltd.

Market dynamics

Parent market analysis, Market growth inducers and obstacles, Fast-growing and slow-growing segment analysis, COVID-19 impact and recovery analysis and future consumer dynamics, and Market condition analysis for the forecast period.

Customization purview

If our report has not included the data that you are looking for, you can reach out to our analysts and get segments customized.

ToC:

Executive Summary

Market Landscape

Market Sizing

Historic Market Sizes

Five Forces Analysis

Market Segmentation by Distribution Channel

Market Segmentation by Geography

Customer Landscape

Geographic Landscape

Drivers, Challenges, & Trends

Company Landscape

Company Analysis

Appendix

About Technavio

Technavio is a leading global technology research and advisory company. Their research and analysis focus on emerging market trends and provide actionable insights to help businesses identify market opportunities and develop effective strategies to optimize their market positions. With over 500 specialized analysts, Technavio’s report library consists of more than 17,000 reports and counting, covering 800 technologies, spanning across 50 countries. Their client base consists of enterprises of all sizes, including more than 100 Fortune 500 companies. This growing client base relies on Technavio’s comprehensive coverage, extensive research, and actionable market insights to identify opportunities in existing and potential markets and assess their competitive positions within changing market scenarios.

Contacts

Technavio Research
Jesse Maida
Media & Marketing Executive
US: +1 844 364 1100
UK: +44 203 893 3200
Email: [email protected]
Website: www.technavio.com

SOURCE Technavio

HYUNDAI HOPE ON WHEELS ANNOUNCES 2023 GRANT AWARD WINNERS

  • Hyundai Hope On Wheels Awards 88 Research and Programmatic Grants Totaling $25 Million during National Childhood Cancer Awareness Month and its 25th Anniversary
  • This Year’s $25 Million Brings the Organization’s Lifetime Donation Total to $225 Million

FOUNTAIN VALLEY, Calif., Sept. 6, 2023 /PRNewswire/ — Hyundai Hope On Wheels, a 501(c)(3) nonprofit organization supported by Hyundai Motor America and its 830 U.S. dealers, announced the 2023 winners of its annual research and programmatic grants, part of Hyundai Hope on Wheels’ $25 million commitment in 2023 to fund pediatric cancer research grants and survivorship efforts. During its 25th year anniversary, Hyundai Hope On Wheels will present a total of 88 grants to institutions across the United States that are focused on improving outcomes and treatments for children diagnosed with cancer, including 18 Hyundai Scholar Hope Grants at $400,000 each, 18 Hyundai Young Investigator Grants at $250,000 each, 52 Hyundai Impact Grants at $100,000 each, as well as additional Bridge-to-K research grants and Regional Grants.

“Over the past 25 years, Hyundai Hope On Wheels has been creating hope for families facing childhood cancer by investing in life-saving research, treatment, and support,” said John Guastaferro, executive director, Hyundai Hope On Wheels. “To date, we have contributed $225 million in our mission to end childhood cancer. We are grateful to the dedicated researchers, doctors, and medical institutions receiving grants as we work together to move closer to a cure.”

Hyundai Hope On Wheels was inspired by a group of New England Hyundai dealers in 1998, with the goal to end childhood cancer. Twenty-five years later, Hyundai Hope On Wheels has become one of the nation’s leading funders of pediatric cancer research, establishing Hyundai as a corporate social responsibility leader in the automotive industry. To date, Hyundai Hope On Wheels has supported nearly 1,300 cancer research studies at over 175 medical institutions.

Three grant categories have been awarded to researchers at eligible Children’s Oncology Group (COG) member institutions. The Hyundai Scholar Hope Grant is a 2-year award competitively selected for translational research, and the Hyundai Young Investigator Grant is a 2-year award competitively selected for innovative research. Applications were reviewed by a Medical Advisory Committee comprised of leading pediatric oncologists from institutions across the country. Additionally, the Hyundai Impact Grant provides funding for programmatic initiatives such as clinical care at children’s hospitals.

This year also introduces two new grant categories to advance its impact in childhood cancer. The Bridge-to-K grant is designed to provide support to National Institute of Health grant applicants to advance their research; and the new Regional Grants focus on local support, advocacy, and awareness.

“We have made significant strides in the areas of pediatric cancer research during the past 25 years,” said Kevin Reilly, vice chair of Hyundai Hope On Wheels and chairman of the Hyundai Motor America National Dealer Advisory Council. “By funding critical research, new medical advancements, and less-invasive treatments, we have seen the long-term survival rate rise to over 85%. We won’t stop until every child is free from cancer.”

During the month of September, grants will be presented during official Hyundai Hope On Wheels Handprint Ceremonies. The Handprint Ceremony is the nonprofit’s signature event in which children affected by cancer, doctors and researchers, and Hyundai partners dip their hands in paint and place their handprints on a Hyundai vehicle, symbolizing the collective fight against pediatric cancer and hope for a cure.

To learn more about Hyundai Hope On Wheels, please visit HyundaiHopeOnWheels.org.

Hyundai Scholar Hope Grant Winners ($400,000)

Institution

City

State

Diamond Children’s Medical Center

Tucson

AZ

Children’s Hospital Colorado

Aurora

CO

Children’s Hospital Los Angeles

Los Angeles

CA

UPMC Children’s Hospital of Pittsburgh Foundation

Pittsburgh

PA

Dana-Farber Cancer Institute

Boston

MA

Children’s Healthcare of Atlanta

Atlanta

GA

Fred Hutchinson Cancer Center

Seattle

WA

Georgetown University’s Lombardi Comprehensive Cancer Center

Washington

DC

Johns Hopkins Children’s Center

Baltimore

MD

UH Rainbow Babies and Children’s Hospital

Cleveland

OH

Lucile Packard Children’s Hospital Stanford

Stanford

CA

Children’s Hospital of Philadelphia

Philadelphia

PA

UCLA Mattel Children’s Hospital

Los Angeles

CA

UCSF Benioff Children’s Hospitals

San Francisco

CA

Nationwide Children’s Hospital

Columbus

OH

UChicago Medicine Comer Children’s Hospital

Chicago

IL

UF Health Shands Children’s Hospital

Gainesville

FL

The University of Texas Health Science Center at San Antonio

San Antonio

TX

Hyundai Young Investigator Grant Winners ($250,000)

Institution

City

State

Ann & Robert H. Lurie Children’s Hospital of Chicago

Chicago

IL

Texas Children’s Hospital at the Baylor College of Medicine

Houston

TX

Beckman Research Institute of City of Hope

Duarte

CA

Children’s Hospital Colorado

Aurora

CO

Children’s National Hospital

Washington

DC

Dana-Farber Cancer Institute

Boston

MA

Children’s Healthcare Atlanta, Inc.

Atlanta

GA

Johns Hopkins Children’s Center

Baltimore

MD

Memorial Sloan Kettering Cancer Center (MSK)

New York

NY

Prisma Health Children’s Hospital-Midlands

Columbia

SC

UH Rainbow Babies and Children’s Hospital

Cleveland

OH

Seattle Children’s Healthcare System

Seattle

WA

St. Jude Children’s Research Hospital, Inc.

Memphis

TN

Lucile Packard Children’s Hospital Stanford

Stanford

CA

Children’s Hospital of Philadelphia

Philadelphia

PA

UCSF Benioff Children’s Hospitals

San Francisco

CA

Nationwide Children’s Hospital

Columbus

OH

C.S. Mott Children’s Hospital

Ann Arbor

MI

Hyundai Impact Grant Winners ($100,000)

Institution 

City

State

Albany Medical Center

Albany

NY

Ann & Robert H. Lurie Children’s Hospital of Chicago

Chicago

IL

Arkansas Children’s Hospital

Little Rock

AR

Arnold Palmer Hospital for Children

Orlando

FL

Banner Diamond Children’s Medical Center

Phoenix

AZ

Baystate Children’s Hospital

Springfield

MA

Beckman Research Institute of City of Hope

Duarte

CA

UPMC Children’s Hospital of Pittsburgh Foundation

Pittsburgh

PA

Children’s Healthcare of Atlanta

Atlanta

GA

Children’s Hospital Colorado Springs

Aurora

CO

Children’s Hospital New Orleans

New Orleans

LA

Children’s Hospital of The King’s Daughters

Norfolk

VA

Children’s Hospital of Orange County (CHOC)

Orange

CA

Children’s Hospital of Richmond

Richmond

VA

Children’s Mercy Kansas City

Kansas City

MO

Children’s Minnesota – Minneapolis

Minneapolis

MN

Children’s National Hospital

Washington

DC

Children’s of Alabama

Birmingham

AL

Children’s Wisconsin – Milwaukee Campus

Milwaukee

WI

Cincinnati Children’s Hospital Medical Center

Cincinnati

OH

UChicago Medicine Comer Children’s Hospital

Chicago

IL

Duke Children’s Hospital and Health Center

Durham

NC

El Paso Children’s Hospital

El Paso

TX

Georgetown University’s Lombardi Comprehensive Cancer Center

Washington

DC

Joseph M. Sanzari Children’s Hospital at Hackensack University Medical
Center

Hackensack

NJ

Joe DiMaggio Childrens

Hollywood

FL

Johns Hopkins All Children’s Foundation

Saint Petersburg

FL

Kapi’olani Medical Center for Women and Children

Honolulu

HI

Kentucky Children’s Hospital

Lexington

KY

Levin’s Children’s Hospital

Charlotte

NC

Maine Medical Center of Maine Health

Portland

ME

Massachusetts General Hospital

Boston

MA

Memorial Sloan Kettering Cancer Center

New York

NY

Miller Children’s Hospital

Long Beach

CA

The Children’s Hospital at Montefiore

Bronx

NY

Nicklaus Children’s Hospital

Miami

FL

Oklahoma Children’s Health Foundation

Oklahoma City

OK

Peyton Manning Children’s Hosp At Ascension St Vincent

Indianapolis

IN

Phoenix Children’s Hospital

Phoenix

AZ

Primary Children’s Hospital

Salt Lake City

UT

Rady Children’s Hospital

San Diego

CA

Roswell Park Comprehensive Cancer Center

Buffalo

NY

St Joseph’s Children’s

Tampa

FL

St. Louis Children’s

St. Louis

MO

Tampa General Children’s Hospital

Tampa

FL

Texas Children’s Hospital at the Baylor College of Medicine

Houston

TX

UC Davis Children’s Hospital

Davis

CA

UNC Children’s Hospital

Chapel Hill

NC

Greehey Children’s Cancer Research Institute

San Antonio

TX

Monroe Carell Jr. Children’s Hospital at Vanderbilt

Nashville

TN

Vannie E. Cook Children’s Hospital

McAllen

TX

Yale New Haven Children’s Hospital

New Haven

CT

Hyundai Hope On Wheels
Hyundai Hope On Wheels® is a 501(c)(3) nonprofit organization that is committed to finding a cure for childhood cancer. Launched in 1998, Hyundai Hope On Wheels provides grants to eligible institutions nationwide that are pursuing critical research aimed at improving treatments and saving lives. Hyundai Hope On Wheels is one of the largest nonprofit funders of pediatric cancer research in the country. Primary funding for Hyundai Hope On Wheels comes from Hyundai Motor America and its more than 830 U.S. dealers. In 2023, Hyundai Hope On Wheels will surpass a lifetime total donation of $225 million in support of nearly 1,300 childhood cancer research grants.

SOURCE Hyundai Hope On Wheels

Global Brand Experience Agency Spiro™ CMO Speaks About Future of Industry, Bonding Brands & Their Customers in New Campaign


USA – English





USA – English

Global Brand Experience Agency Spiro™ CMO Speaks About Future of Industry, Bonding Brands & Their Customers in New Campaign USA – English USA – English

LAS VEGAS, Sept. 5, 2023 /PRNewswire/ — After a busy year in market, Spiro (sp-eye-roh), launches an evolved point of view in its new campaign, “Experience Brand Gravity™, Bonding Brand & Customer,” focused on high-impact brand experiences & events that cement connections between brands & their most important customers, stakeholders & fans.

Customer preference—the most fickle element in predictive brand performance—is largely influenced by the experiences a customer derives from a brand after interacting with it. That positions events & brand experiences as powerful opportunities for brands to create long-term relationships with their audiences. It also positions the industry as a facilitator of these long-term connections, becoming an invaluable part of a brand’s strategic matrix. To do so, however, requires more than just orchestrating a memorable event to provide strategic value to brands & ultimately use the connections sparked to move the needle for businesses.

“Our value to our clients is not merely that we create & execute events,” says Carley Faircloth, Global CMO of Spiro, in an op-ed featured in The Drum. “It is that we can design experiences to sway & stay customer preference towards their brand…execution is table stakes…that’s where our industry can raise the bar.”

In Spiro’s case, the agency uses its uniquely differentiated Core Four foundational point of view, CCXD™ omnichannel communications strategy, T•RO™ measurable & actionable quant, and G.R.A.V.I.T.Y. Index™ to establish, nurture & show the value of these deep connections between brands & consumers. Spiro listens to client needs & works to understand their audience’s drivers, behaviors & engagement motivators to design experiences that forever bond brand & customer.

“Historically, agencies within the experiential marketing industry have placed an overwhelming emphasis on the experience while failing to properly emphasize the brand,” says Faircloth. “What our clients seek now is not just a “vendor,” but a strategic commercial partner that can help deliver business goals while delivering experiences that place their brands as priority in the hearts & minds of their most important audiences.”

To learn more about Spiro’s perspective on where the industry is heading—and how a through-the-line agency can deliver Brand Gravity by bonding brand & customer, click here. To see the New WOW experiences Spiro has created for its clients, check out ThisIsSpiro.com. 

MEDIA CONTACT:
Jenn Joseph
The Encore Agency
602-329-8040
[email protected]

About Spiro:

Experience Brand Gravity: Spiro™ (sp-eye-roh), the global brand experience agency delivering new WOW solutions & value to our clients through brand experiences & events that bond brand & customer. We are a partner that listens to your business needs & your audiences’ needs & behaviors. Working with some of the world’s most recognized brands, Spiro’s in-house strategists, creators, innovators, builders, marketers & specialists work with you to achieve your brand goals & unite your audiences—wherever they may be. We design experiences that position our client’s brand as priority in their audience’s hearts & minds forever, swaying & staying customer preference toward their brand through strategic creative & advanced digital solutions.For more, visit ThisIsSpiro.com.

www.ThisIsSpiro.com

Photo – https://mma.prnewswire.com/media/2201931/Spiro_Experience_Brand_Gravity.jpg
Logo – https://mma.prnewswire.com/media/2091294/SPIRO_FullColor_Logo.jpg 

SOURCE Spiro

The Inner Circle Acknowledges, Aisha Akhtar, MD, FCPS as a Top Pinnacle Healthcare Professional for her contributions to the field of Colorectal Surgery

SCOTTSDALE, Ariz., Sept. 5, 2023 /PRNewswire/ — Prominently featured in The Inner Circle, Aisha Akhtar, MD, FCPS, is acknowledged as a Top Pinnacle Healthcare Professional for her contributions to the field of Colorectal Surgery.

Dr. Akhtar pursued higher education at the Army Medical College, National University of Science and Technology in Islamabad, Pakistan where she earned an MBBS. She then completed a surgical residency at Shiffa International Hospital in Pakistan and relocated to the United States at the age of 29 where she finished a surgical oncology fellowship at the MD Anderson Cancer Center in Texas; a surgical residency at Texas Tech University in Lubbock; Penn State Medical Cente; and St. Agnes Hospital.

The doctor is FCPS certified in Pakistan and board certified by the American Board of Surgery (ABS) in the United States. Dr. Akhtar explained that the ABS is an independent, non-profit organization located in Philadelphia, Pennsylvania founded for the purpose of certifying surgeons who have met a defined standard of education, training, and knowledge. According to the doctor, colorectal surgery is a field in medicine dealing with disorders of the rectum, anus, and colon. It involves caring for patients with cancers of the colon, rectum, and anus, along with other benign disorders, like inflammatory bowel disease (Ulcerative Colitis and Crohn’s Disease); diverticulitis; and a myriad of anorectal pathologies, like hemorrhoids, fistulas, abscesses, and fissures.

Specializing in the treatment of benign and malignant conditions, Dr. Akhtar practices at Arizona Advanced Surgery in Glendale Phoenix and Scottsdale Arizona. She is an expert in treating many different ailments including cancers of the colon and rectum; inflammatory bowel disease; hemorrhoids; anal fissures; anal fistulas; pelvic floor problems; and fecal incontinence. The doctor is a general surgeon and also performs colonoscopies using the latest surgical techniques to treat the full range of colorectal disorders from simple to complex and notes that she is committed to providing quality care to patients with compassion and dignity.

A testament to her professional and acumen in the field, Dr. Akhtar is licensed to practice in New York; Maryland; and Arizona; and is affiliated with HonorHealth John C. Lincoln Medical Center; HonorHealth Scottsdale Shea Medical Center; HonorHealth Scottsdale Thompson Peak Medical Center; HonorHealth Deer Valley Medical Center; and HonorHealth Sonoran Crossing Medical Center. The doctor is trained in the most advanced laparoscopic and robotic surgical techniques for the diagnosis and treatment of conditions that affect the colon rectum and anus and maintains affiliation with many professional organizations including the American College of Surgery; the American Medical Association; the Society of American Gastrointestinal and Endoscopic Surgeons; and the American Society of Colon and Rectal Surgeons. She is also a distinguished Fellow of the College of Physicians and Surgeons Pakistan.

The doctor has published in various medical journals, including International Surgery Journal and Cureus, and has presented many posters at the American Society of Colon and Rectal Surgery. Dr. Akhtar asserts that she is ardent about being a female colorectal surgeon to provide personal care to female patients who want female providers for medical care and feel ashamed to discuss anorectal problems with male surgeons. Expanding her reach into underserved populations, she also specializes in screening for anal cancer in the LGBT-Q population and performs anal PAP smears and High-Resolution Anoscope’s for high-risk patients. 

Dr. Akhtar lives in Scottsdale and enjoys cooking, hiking, and spending time with her two sons in her spare time. She has been married to Mr. Muhammad Khawaja for 9 years.

The doctor speaks multiple languages including English, Hindi, and Urdu, and volunteers her time with the Islamic Society of the Northeast Valley Free Clinic, providing educational seminars and seeing patients who are underinsured. Dr. Akhtar would like to dedicate this honor to her mother, Mrs. Kosar Praveen.

Contact: Katherine Green, 516-825-5634, [email protected]

SOURCE The Inner Circle